The Hospital Telephone Marketing Agent is responsible for generating patient appointments, following up on inquiries, educating patients about hospital services, and building long-term relationships through qualified telephone communication. The goal is to convert inquiries into OPD visits while maintaining high patient satisfaction.
Key Responsibilities
Lead Management
Call patients who have enquired through Meta Ads, Google Ads, website, WhatsApp, or walk-ins.
Respond to missed calls and online inquiries within 15 minutes.
Explain hospital services and available specialists.
Convert leads into confirmed appointments.
Appointment Booking
Schedule OPD appointments.
Coordinate appointments based on doctor availability.
Send appointment confirmation via WhatsApp/SMS.
Remind patients 24 hours before their appointment.
Patient Follow-up
Follow up with patients who missed appointments.
Check on patients after consultations and encourage follow-up visits.
Contact patients due for repeat consultations or procedures.
Service Promotion
Promote:
Spine Clinic
Pain Management Clinic
Neuro Rehabilitation
Neurosurgery
General Medicine
Pulmonology
Orthopedics
Health Check-up Packages
Physiotherapy
Varicose Vein Treatment
Elderly Care Services
Lead Documentation
Maintain records of:
Patient name
Phone number
Source of enquiry
Health concern
Doctor assigned
Appointment status
Follow-up date
Outcome
Customer Relationship
Address patient queries politely.
Explain procedures, consultation charges, and directions to the hospital.
Escalate complex medical questions to doctors or nursing staff.
Maintain confidentiality of pat