Market research manager with an experience in different projects such as BHT, Concept test, Product test, campaign effectiveness, pricing strategy, U&A; and ad-hoc research studies. Worked across multiple industries.
Job Description:
Experience

10–15 Years of professional experience in Market Research with expertise in research design, project management, execution, analysis, and client reporting.

Job Summary

We are looking for an experienced Senior Market Research Skilled to lead end-to-end quantitative research projects. The role involves managing the complete research lifecycle—from proposal development and research design to data analysis, insight generation, and client presentations. The ideal candidate should possess robust analytical capabilities, excellent stakeholder management skills, and the ability to translate complex data into actionable business insights.

Key Skills
Quantitative Market Research
Proposal Writing & Research Design
Questionnaire Development
Sampling & Analysis Planning
Data Analysis using SPSS, Q, and DisplayR




Advanced Statistical Techniques:
Conjoint Analysis
MaxDiff Analysis
Driver Analysis
Segmentation
Multiple Linear Regression
Data Cleaning & Data Processing
Report Development & Insight Generation
Data Storytelling & Client Presentations
Project & Stakeholder Management

Key Responsibilities
Define research objectives and develop research proposals.
Design quantitative research methodologies and questionnaires.
Develop sampling plans and coordinate with fieldwork partners.
Manage end-to-end research projects, ensuring timely delivery and quality.
Collaborate with clients and internal stakeholders to achieve project objectives.
Support and oversee data collection, validation, and analysis.
Interpret research findings and deliver actionable insights through reports and presentations.
Manage project budgets and ensure efficient resource utilization.
Build and maintain solid clien

📌 Sr Research Manager Mumbai
🏢 dentsu
📍 Mumbai