About the Role

We're looking for a data-driven Performance Marketer to plan, execute, and optimize paid media campaigns across multiple channels for our agency's clients. You'll own campaign performance end-to-end — from strategy and setup through daily optimization and reporting — working closely with account managers, creative teams, and clients to hit growth and ROI targets.

What You'll Do
Plan, launch, and manage paid campaigns across Google Ads, Meta Ads, LinkedIn,and other relevant platforms
Own budget allocation and pacing across multiple client accounts simultaneously
Conduct keyword research, audience targeting, and competitive analysis to inform campaign strategy
Continuously optimize campaigns based on performance data — bids, creatives, audiences, landing pages, and funnels
Set up and maintain tracking (GA4, GTM, pixel/conversion tracking, UTM structures) to ensure accurate measurement
Build and present explicit, insight-driven performance reports to clients and internal stakeholders
A/B test ad creatives, copy, and landing pages to improve CTR, CPA,



ROAS, and other key metrics
Stay current on platform updates, algorithm changes, and emerging ad formats/channels
Collaborate with designers and copywriters to brief and refine high-performing creative assets
Identify upsell and scaling opportunities within existing client accounts
Manage multiple client accounts and deadlines simultaneously in a rapid-paced agency setting

What We're Looking For
2–5 years of hands-on experience running paid media campaigns, ideally in an agency setting
Proven track record managing budgets and delivering measurable ROI (ROAS, CPA, CAC, LTV)
Strong working knowledge of Google Ads, Meta Ads Manager, and at least one of LinkedIn/TikTok/Pinterest Ads
Proficiency with GA4, Google Tag Manager, and conversion tracking setup
Comfortable with Excel/Google Sheets for data analysis; familiarity with dashboarding tools (Looker Studio, Supermetrics, etc.

📌 Performance Marketer Pune
🏢 Webocto
📍 Pune