About Swiss Beauty

Welcome to Swiss Beauty, one of India’s fastest-growing beauty and cosmetics brands. Established in 2013, Swiss Beauty is built to be the ultimate companion and BFF of every makeup lover, transforming everyday beauty routines into extraordinary experiences with a deep understanding of Indian beauty needs, we blend global cosmetic standards with robust innovation capabilities to create long-lasting, comfortable, and game-changing products. Our mission is to elevate beauty to Swiss standards while redefining industry benchmarks.

Role Overview
We are looking for a Product Manager to drive growth, conversion, and customer experience for our D2C business. You will own the end-to-end product lifecycle across website /app, focusing on user journeys, funnel optimization, and revenue impact.

Key Responsibilities
Product Ownership
Own D2C product roadmap aligned with business goals (revenue, CAC, LTV)
Manage website/app experience (landing → checkout → post-purchase)
Collaborate with design, engineering, and marketing teams




Conversion Rate Optimization (CRO)
Analyze funnel metrics (traffic → add-to-cart → checkout → purchase)
Run A/B tests to improve conversion rates
Optimize PDP, cart, checkout flows
Growth & Retention
Work on retention strategies (repeat purchase, subscriptions, loyalty)
Improve customer lifecycle (onboarding, engagement, reactivation)
Partner with CRM team for campaigns (email, WhatsApp, push)
Data & Analytics
Track key KPIs: Conversion Rate, AOV, CAC, LTV, retention rate
Use tools like Google Analytics, Mixpanel, or similar
Translate data into actionable product decisions
Martech & Integrations
Work with tools like Shopify / custom CMS
Integrate payment gateways, logistics, analytics, CRM tools
Improve performance (page speed, mobile UX)
Stakeholder Management
Coordinate with marketing, supply chain, and customer support
Align product initiatives with business priorities

Key

📌 Product Manager Gurugram
🏢 Swiss Beauty Cosmetics
📍 Gurugram