Purpose:- Implement strategies & policies to achieve targeted sales and improve market share of Industrial Brands and Starlite Mattress on sustainable basis while maintaining customer relationships.

Key Accountability :-

PROFITABLE GROWTH :

Key Activities
Prepare territory plan for Comfort Foam & Starlite Mattress.
Facilitate ZDs/ Ads / Dealers to achieve their sales target.
Prospect Institutions and convert them into Customers.
Help in implementation & adherence to national procedures & policies.
Update HOD on competitor's activities.

KPI:-
Metric Tones and RCV
Impact of Schemes
No. of prospects visited
No. of recent business opportunities added.
Lapses in providing competitor's update

MARKET DEVELOPMENT & PENETRATION
Implement BTL activities in assigned territory.
Implement plans for expansion and management of dealers.
Current dealer's appointment.

CUSTOMER SATISFACTION:-
Visit ZDs / ADs / Dealers as per plan.
Ensure timely complaint redressal.
No. of dealers / ZD/ AD's visited.
Complaint resolution time

COLLECTIONS




Ensure that payments are received timely from ZDs / ADs / Dealers

Credit days

Key Decisions

Propose introduction / discontinuation of Products developing upon Competition.

Working Relation
Establish effective relationship with Sales Head to give inputs / market feedback.
Establish close relationship with Channel Partners to understand the market needs and challenges.
Work closely with marketing department for branding / publicity support at local level.
Close relation with Commercial to ensure that all financial claims of channel are settled within time.
Establish effective relationships with all Service departments.
Close relation with subordinates to ensure harmonious working conditions.

Company Profile :

Our client, a leader in Polyurethane (PU) Foam and Mattresses is a multi-billion rupee entity having established winning brands that have become household brands in India and overseas. This quick

📌 Area Sales Manager Chennai
🏢 The Search House
📍 Chennai