Started in 2009, BoringBrands is a current age company that focuses on changing consumer behaviour towards brands. With services including Public Relations, Social Media and Digital Advertising, we work with brands looking for business growth. Our in-house developed tech products allow us to help businesses track their PR performances and manage chaos. With our head office in Gurgaon, we have worked with over 250 brands across 10 countries and have done over 500+ campaigns. We have some of the most prestigious companies on our roster including Urban Clap, Bertelsmann India Investments (BII), SAIF Partners, Ezetap, and Info Edge (which operates Naukri, 99acres, and Jeevansathi). Our Headquarters is in Gurugram, India.
Job Description
The key KRA for the profile:
Understand the current needs of the company with respect to the kind of business and also the volume of businesses needed to meet the overall company’s objective
Understand the external data ecosystem and multiple data vendors and their offerings
Continuously research the Startups & Technology market to be able to develop the value propositions for BoringBrands PR solutions
Utilize a structured approach and qualification tools for identifying and measuring the quality of potential recent business initiatives.
Map out the key players for potential current business initiatives and determine/document appropriate sales strategy/ies
Develop a competitive strategy that anticipates competitors and places BoringBrands as the best in the market to meet customer objectives.
Execute high-quality one on one discussions utilizing advanced questioning and influencing skills
Sets Sales/Marketing schedules and coordinates with colleagues, sponsors, media representatives, and other professionals to implement strategies across multiple channels
Answers questions from clients about product and service benefits
Maintains excellent relationships with clients through superior customer service
Work