Senior SDR Manager

Reports to: Marketing Director
Team: Founding SDR pod — you hire and lead 4–5 SDRs
Location: Gurugram, India
Type: Full time · Player-coach
Work Timing: USA based shift timing

About Practice by Numbers

Practice by Numbers (PbN) is a dental practice growth platform. We help dental practices turn their data into action — combining analytics, patient communications, and AI-powered tools that work alongside the systems practices already run on, including Dentrix, Dentrix Ascend, Eaglesoft, and Open Dental.

The Role

We’re building our outbound sales development engine in-house, and you’ll build it from the ground up. This is a founding leadership role: first you stand up the system — process, tooling, lists, scripts, and targets — then you hire, ramp, and coach a pod of 4–5 SDRs who book qualified demos for our Account Executive team. Expect to be a player-coach early: carrying outreach and building pipeline yourself while you put the foundation in place.

The program is deliberately sequenced — process and infrastructure first,



people second — and reps are given a real ramp window to build pipeline before they’re held to full delivery. You’ll own that plan end to end and report into the Marketing Director.

What You’ll Do
Stand up the program. Define the ICP and segments, build the first target-account lists, and set up HubSpot — pipeline, properties, dispositions, and sequences.
Build the toolkit. Stand up the dialer, email, and Facebook/LinkedIn outreach stack and data sources; write the scripts, cadences, and objection playbook.
Design the operating model. Set KPI targets and the weekly R/Y/G scorecard, design the comp plan, and agree the AE handoff SLA and qualification (SQL) definition.
Hire and ramp the team. Recruit, onboard, certify, and ramp 4–5 SDRs against a phased plan.
Run the rhythm. Lead daily standups, weekly pipeline reviews, coaching 1:1s, and call reviews / objection clinics.
Own the numbers. Drive activity and conv

📌 Senior Sdr Manager Gurugram
🏢 Practice by Numbers
📍 Gurugram