ApplyBoard simplifies the study abroad application process by connecting international students, international student advisors, and educational institutions on one personalized platform. For more than a decade, ApplyBoard's team members have been dedicated to breaking down barriers to international education, while thriving at a company that invests in their growth prospects. Our six core values guide us in our mission to educate the world, and are the foundation of our company culture. As an organization built on diversity, our team members are representative of the students we support.

The Chance:
ApplyBoard is seeking a CRM Systems Analyst to support one of our school partners with owning and evolving their HubSpot ecosystem, enabling high-performing recruitment, admissions, and marketing operations. This role sits at the intersection of business, data, and systems—translating operational needs into scalable CRM solutions that improve conversion, productivity, and decision-making.

What You’ll Be Doing Every Day:
Lead requirements gathering through stakeholder interviews,



workshops, and workflow analysis
Develop process maps, user stories, and technical specifications
Conduct gap analyses on current CRM workflows to identify inefficiencies and breakdowns
Maintain and prioritize a backlog of enhancements based on business impact and effort
Configure and manage workflows, automation, pipelines, lifecycle stages, and scoring models
Enforce governance standards including naming conventions, permissions, and data structures
Monitor and resolve data sync issues across systems, partnering with IT as needed
Support integrations and middleware tools (e.g., Zapier, Make, APIs)
Build dashboards and reports on funnel performance, conversion, campaign ROI, and team productivity
Support forecasting and predictive models through clean, structured data
Perform segmentation and attribution analysis to improve targeting and engagement
Develop SOPs, docu

📌 Crm Systems Analyst Gurugram
🏢 Applyboard
📍 Gurugram