Nasscom is looking for a Senior Manager Marketing Storytelling to lead strategic communication, ecosystem advocacy, and narrative-building for AI-led initiatives across India s technology ecosystem. The role will focus on positioning flagship initiatives including industry reports playbooks, innovation engagements, amplifying success stories, capacity building programs, policy-focused efforts and building consistent, high-impact communication across various programs, platforms, events for key stakeholders including industry, GCCs, SMEs, startups, developers, researchers, and policymakers.
Job Details
Location, Department Unit and Reporting

Location: Bangalore, Hyderabad

Department: Nasscom AI

Reporting To: Director
Basic Functions/ Job Responsibility
Develop strategic messaging and communication plans for all programs.
Drive multi-channel campaigns to build awareness, adoption, and participation across industry, GCCs, SMEs, startups, developers, researchers, and policymakers.
Curate and amplify compelling stories that showcase successful AI-led transformation,



innovation, adoption, and ecosystem impact.
Create content for digital and offline platforms, newsletters, social media, events, reports, leadership notes, campaigns, and stakeholder outreach.
Ensure a consistent brand voice and messaging architecture across all AI programs, platforms, and touchpoints.
Support executive and ecosystem-level advocacy through high-quality narratives, briefs, presentations, and campaign assets.
Work closely with various internal teams program managers to translate initiatives into robust external narratives.
Strengthen community engagement through sharper communication cadence, relevant storytelling, and targeted visibility for different stakeholder groups.
Track communication outcomes, campaign reach, engagement, and stakeholder response to continuously improve messaging.
Knowledge, Skills, Qualifications, Experience
8 12 years of experience in marketing, s

📌 Senior Manager Marketing Bengaluru (India)
🏢 Nasscomm
📍 India