Job Overview

High incentive structure.

We are seeking a high-energy, multi-talented Sales Executive to drive the 360-degree growth of our frozen food brand. This unique role requires a energetic skilled who can handle the entire ecosystem: selling our premium Frozen Soya Chaap & Snack portfolio, pitching commercial refrigeration infrastructure to retail partners, and closing high-value franchise deals with prospective investors.

Key Responsibilities1. Frozen Food & B2B Product Sales
Market Expansion: Pitch and secure bulk orders for our Frozen Soya Chaap, French fries, and plant-based snack portfolio to HoReCa (Hotels, Restaurants, Catering), contemporary trade outlets, and local distributors.
Volume Growth: Meet monthly and quarterly primary and secondary sales targets.
Stock Management: Monitor distributor stock levels and enforce FIFO (First In, First Out) rules to prevent product expiration.
Cold Chain Infrastructure Sales
Asset Placement:



Sell and lease commercial chest freezers and refrigeration units to partner retail outlets to lock in our brand’s exclusive shelf space.
Technical Consultation: Assess partner shop capacities and recommend the appropriate refrigeration equipment to ensure an unbroken cold chain at -18°C or below.
Audit Control: Conduct regular field visits to ensure company-provided refrigeration assets are fully functional and exclusively stocking our brand's SKUs.
Franchise Development & Sales
Lead Conversion: Identify, approach, and pitch our highly profitable QSR and Kiosk franchise models to prospective investors, entrepreneurs, and food industry professionals.
Deal Closure: Manage the entire franchise sales pipeline—from initial discovery calls and presenting financial ROI models to negotiating agreements and closing the franchise fee.
Location Scouting: Assist newly onboarded franchisees in evaluating high-foot-traffic locations suitable for setting up new brand outlets.

Key Performance Indicators (KPIs)
Sal

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