Marketing Specialist (IT Products & Services)

Location: Gurugram Sector 74A

Type: Full time, In office (5 days a week)

Working Hours: US Shift (7 PM 4 AM IST)

Cabs provided (local candidates)

Meals provided

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Role Overview

We are currently seeking a Markrting Specialist to build and strengthen our digital presence across platforms for our IT Products, Cloud, Data, and IT Services division.

This is not a pure SEO role. The primary focus is on brand positioning, thought leadership, tech-driven content creation, and multi-channel campaign execution in a B2B IT workplace.

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Key Responsibilities
Build brand visibility across LinkedIn, Meta, Google, and other digital platforms
Create high-quality content on IT topics (Cloud, AI, Data Engineering, DevOps, Cybersecurity and more)
Write and publish blogs, landing pages, and campaign content using WordPress
Plan and execute:
Email marketing campaigns
Social media campaigns




Paid ad campaigns (Google Ads, LinkedIn Ads, Meta Ads)
Create marketing creatives using Canva or similar tools
Support short-form video content for social media
Track engagement metrics and optimize campaigns for visibility and lead generation
Collaborate with sales and leadership teams to align messaging and branding

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Qualifications
Bachelors or Masters degree in Marketing, Communications, or related field
1+ years of experience in digital marketing or brand marketing
Experience in handling multiple Social Media Channels like LinkedIn, Meta, X etc.
Ability to understand and write content / blogs on technical IT topics using AI
Hands on with photo and video editing tools like Canva, Photoshop, Illustrator and Premiere or similar
Excellent written and verbal English communicatio

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