14 Aug
|
Crompton Greaves Consumer Electricals
|
Mumbai
14 Aug
Crompton Greaves Consumer Electricals
Mumbai
We are seeking a agile and strategic candidates to join the Category marketing team as a Product Manager who thrives in a fast-paced setting and possesses a strong passion for solving consumer problems and marketing. The ideal candidate will have a well-rounded skill set that includes excellent communication, analytical thinking, and creative problem-solving abilities. They will be responsible for driving the positioning, messaging, and go-to-market strategy for our products, and will play a crucial role in ensuring their success in the market by collaborating with multiple stakeholders.
Primary Objective: To design & develop product strategy for positive effectiveness in terms of topline, bottom line and complete lifecycle management on the sub-category; keeping close co-ordination with concerned departments within or outside organisation.
Role & responsibilities:
Design & Develop product strategy to deliver topline and bottom line
Plan yearly budget in alignment with the business plans.
Continuously evaluate product decisions, Pricing policy, Channel mix,
Sales plan and Marketing plan to ensure effective delivery of business requirements.
Lead product planning efforts; develop and implement strategies for product mix, pricing, market segmentation, and distribution networks.
Develop market intelligence and perform Industry competition analysis to identify opportunities. Portfolio benchmarking with competition to ensure leads for product development and competitiveness.
Collaborate with:
Sales for periodic tracking of sales in line with annual plan through various reports. Analyse the movement of the product to conceptualize & provide immediate feedback on areas requiring focus to sales stakeholders.
Service & quality team to review the improvements in product quality and identify prospects to improve service to end consumers.
R&D; for new product development, product upgrades and incorporate any technical changes in the existing product
📌 Product Manager Mumbai
🏢 Crompton Greaves Consumer Electricals
📍 Mumbai