14 Aug
|
Viacom18
|
Chennai
Key Responsibilities
Develop annual and quarterly strategic account plans per regional brand, with explicit revenue, margin, and penetration targets by category and campaign type
Identify, build, and pitch scalable influencer packages (e.g., cross platform creator bundles, category solutions, seasonal IPs) mapped to brand/category growth priorities.
Translate client brand/category strategies into influencer marketing roadmaps (e.g., launch, consideration, advocacy, social commerce) for each regional brand
Work with internal influencer / creator teams to curate the right mix of macro, micro, and nano creators by category, audience, region, and platform for regional deals
Lead commercial and legal negotiations with regional brands, including scope, rate cards, package pricing, SLAs, usage rights, exclusivities, and cancellation terms.
Futuristic agenda to be able to tap in Adex to JHS JS products
Skills Attributes for success
Strong client relationship negotiation expertise - established relationship with LCS MM regional brands,
prior hand on experience in agency or media sales, with strong understanding of how brands agencies operate in respective markets Expertise in Digital metrics campaign execution - experience in planning, executing optimising digital advertising or branded content campaigns for clients Understanding of IM domain - fair understanding of IM principles incl. creator discovery, pricing models, content planning, campaign execution measurement Solid sales planning revenue achieving abilities
Preferred Education Experience
Master s in business administration with 8+ years of work experience in related field
Robust experience in key account management, enterprise sales, or strategic partnerships in Media Industry
Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company web
📌 Manager Regional Sales, Tamil Chennai
🏢 Viacom18
📍 Chennai