About the company

A premium multi-brand car service, repair, detailing, automotive skilling center based in Chennai is looking for a results-driven Performance Marketing & Digital Growth Executive for their in house team to drive lead generation, optimize digital campaigns, and accelerate business growth across automotive services and training programs.

Key Responsibilities
Plan, execute, and optimize Meta (Facebook & Instagram), Google, and YouTube advertising campaigns.
Develop and manage lead generation campaigns for car servicing, detailing, ceramic coating, insurance repairs, and training programs.
Create and optimize landing pages to improve conversion rates.
Monitor campaign performance and continuously optimize ROI.
Implement conversion tracking using Google Tag Manager and Google Analytics 4.
Analyze website traffic, user behavior, and campaign effectiveness.
Prepare monthly performance reports covering leads, conversions, ROI, and key marketing metrics.
Manage SEO performance and recommend strategies to improve website visibility.




Execute email marketing and marketing automation campaigns.
Coordinate CRM lead tracking and follow-up processes.
Collaborate with influencers, automotive communities, and strategic partners to enhance brand reach.
Support digital promotions for workshops, events, and training initiatives.

Required Skills
Meta Business Suite & Meta Ads Manager
Google Ads
Google Analytics 4 (GA4)
Google Tag Manager (GTM)
Google Search Console
SEO (On-page, off page & Technical fundamentals)
Conversion Tracking & Performance Analytics
CRM Management
Email Marketing & Marketing Automation
Microsoft Excel and Reporting Dashboards

Desired Candidate Profile
Bachelor's degree in Marketing, Digital Marketing, Business Administration, or a related field.
3–5 years of hands-on experience in performance marketing and digital campaign management.
Proven track record of generating qualified leads through p

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