Job Description

- To execute the process involved in creation and roll out of seasonal campaigns
- To effectively execute the strategic marketing and branding plan for SDIPA
- To be aware of competitors and the strategies they use to enhance their brand
- To be aware of the current trends in the industry
- To carry out PR / Branding related activities for SDIPA
- To coordinate with the team/instructors to generate creative for SDIPA
- To build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
- To create engaging content, optimize company pages, and foster fruitfulinteraction with community online.
- To generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
- To utilize analytics to drive customer engagement, website traffic, and revenue growth.
- To generate and publish daily content, optimize company pages on various platforms.
- To moderate user-generated content, analysing social data, and collaborating with other Intensive/program heads.
- To effectively engage with targeted virtual communities and network users.




- To achieve customer engagement, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.
- To set up and optimize company pages within each platform to increase the visibility of company’s social content.
- To work in conjunction with Director, Marketing Manager and Program heads to create editorial calendars and schedules for content to be published.

Competencies

→ Must be positive at business planning, process oriented and systematic

→ Proficiency in making business presentations and concept presentations

→ To have a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement.

→ Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.

→ Adequate knowledge of web design, web development, CRO and SEO.

→ Understanding team (intensives program) & individual goals

→ Strong networking skills

→ Advance presentation and reporting skills.

Pay: Up to ₹600,000.00 per year

Work Location: In person

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