Business Development Manager (BDM) – Calicut

Company: Catalyst Education
Location: Calicut, Kerala
Department: Business Development / Sales
Employment Type: Full time
Experience: 2–5 Years
Industry: EdTech / Education

Job Overview

Catalyst Education is looking for a highly motivated and target-oriented Business Development Manager (BDM) to drive business growth, student admissions, institutional partnerships, and revenue generation in the Calicut region.

The ideal candidate should have strong experience in EdTech, education sales, institutional sales, or business development, with excellent leadership, communication, negotiation, and relationship-building skills. Current BDM roles in Kerala commonly emphasize target achievement, institutional relationships, lead conversion, CRM reporting, and field sales.

Key Responsibilities

- Develop and execute business development strategies for the Calicut region.
- Generate new business opportunities through schools, colleges, institutions, referrals, and field activities.
- Build and maintain strong relationships with principals, management, educators, students, and other key stakeholders.
- Drive student admissions and achieve monthly and quarterly revenue targets.
- Conduct meetings, seminars, presentations, career guidance sessions, and promotional activities.
- Identify potential institutional tie-ups and partnership opportunities.
- Manage the complete sales pipeline from lead generation to conversion.
- Monitor competitor activities and identify new market opportunities.
- Coordinate with Academic Counsellors, BDEs, Marketing, and Operations teams.




- Maintain accurate CRM records, sales reports, and daily activity updates.
- Track team and individual performance against assigned KPIs.
- Take ownership of revenue growth and market expansion across the assigned territory.

Requirements

- Bachelor's degree in any discipline; MBA is preferred.
- 2–5 years of experience in Business Development, Sales, Institutional Sales, or EdTech.
- Proven track record of achieving sales/admission targets.
- Strong knowledge of the education/EdTech market.
- Excellent communication, presentation, negotiation, and convincing skills.
- Strong networking and relationship-management abilities.
- Experience in team handling will be an advantage.
- Proficiency in Malayalam and English.
- Willingness to travel for meetings and field activities.
- Hands-on knowledge of CRM and MS Office.

Key Performance Indicators (KPIs)

- Monthly revenue generation
- Student admission/conversion
- Lead-to-conversion ratio
- Institutional tie-ups
- New business generation
- Team/individual target achievement
- Customer and institutional relationship growth
- CRM and reporting compliance

What We Offer

- Best-in-industry salary package
- Attractive performance-based incentives
- Travel and communication support
- Career growth opportunities
- Professional and dynamic EdTech work environment
- Opportunity to take ownership of the Calicut market

Preferred Candidate: Immediate joiners and candidates with proven EdTech sales/BDM experience will be given preference.

Pay: ₹14,077.32 - ₹58,392.84 per month

Work Location: In person

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