Position Title

Area Manager Farm Solutions

Purpose of the Position (Job Summary)

To contribute to the achievement of Sales Targets as set through effective sales techniques; promotional campaigns and Customer Interaction to create, maintain and develop awareness about the product line.

Key Individual Accountabilities

OPERATIONAL

- Sales and Collection

- Monitor & successfully execute sale of all products to achieve set targets
- Inform customers of pricing, discounts on products and motivate channel partners to achieve targets
- Ensure timely placement of products in the market
- Ensure achievement of collection targets

- Demand Generation/Sales Promotion

- Develop demand generation field activity plan in consultation with MDOs
- Participate in all field campaigns as per norms

Key Interactions

Internal

External

- FA
- RM/ZM
- MDO (Executives)

- Customers
- Company’s wholesalers and Retailers





Technical & Behavioral Skills & Knowledge

- Technical knowledge of the product line of agricultural Inputs.- seeds, fertilizers and pesticides
- Cropping and rain patterns of the region
- Sale techniques
- Knowledge of competitor’s products and current market strategies.

Key Performance Indicators

Peformance Vs Target

Competencies

Agile Towards Change and Innovation, PL1Brand Maintenance, Module ABuilds a Performance & Development Culture , PL1Builds Partnership with Stakeholders, PL1Distribution and Channel Management, Module AExecutes Efficiently , PL1Focused on Achieving Results, PL1Knowledge of Raw Materials, Module AMarket understanding and development, Module ASales Process Management, Module BThinks Strategically and Acts Decisively, PL1

📌 TBM - Patna
🏢 DCM Shriram
📍 Patna