Social Media Manager & Strategist — Fashion Jewellery Brand (Gurgaon, Hybrid) (India)

Social Media Manager & Strategist — Fashion Jewellery Brand (Gurgaon, Hybrid) (India)

16 Aug
|
Cariove
|
India

16 Aug

Cariove

India

Location: Gurgaon (Hybrid — in-office on shoot and strategy days)

Type: Full-time

Salary: ₹20,000 to ₹25,000 / per month (Depends on the interview & experience)

Brand: Cariove — Fashion Jewellery & Accessories

Cariove is a growing fashion jewellery brand built around everyday statement pieces, pre-curated stacks, and anti-tarnish jewellery. Our jewellery pieces have been worn by leading Bollywood names.

We're looking for someone to own our social media end to end — planning, shooting, editing, posting, community, and influencers. This is a full ownership role.

WHAT YOU'LL DO

Plan & Strategise

- Own the weekly and monthly content calendar for Instagram
- Come up with reel, story, and carousel ideas around launches, restocks, bestsellers, styling tips, and founder-led content
- Track reach, saves, engagement, and conversions — and change direction based on what's working

Shoot & Edit
- Shoot reels, product videos, styling content, BTS, and founder-led videos on an iPhone
- Plan and run in-house shoots; brief and coordinate photographers, videographers, and models for bigger ones
- Edit day-to-day reels and stories on CapCut, VN, InShot, Edits or Canva — text overlays, audios, transitions, captions
- Keep the aesthetic clean, premium, and consistent

Manage & Grow
- Post daily and create engaging stories — polls, quizzes, styling tips, BTS
- Reply to DMs and comments. A large share of our sales start there
- Shortlist, reach out to,



and coordinate with influencers and creators, and follow up on deliverables

WHO WE'RE LOOKING FOR

- Genuinely interested in fashion and jewellery content, with a positive eye for styling, angles, and lighting
- Hands-on with shooting, editing, and posting — basic video editing is a must.
- Strong grip on Instagram reels, trends, and storytelling
- Organised and proactive — brings ideas without waiting to be asked
- Experience with a fashion, jewellery, beauty, or D2C brand is a plus. Freshers with strong content sense can apply

Skills: Instagram Reels • Content Strategy • Video Shooting • Video Editing • CapCut • Canva • Copywriting • Trend Research • Product Styling • Community Management • Influencer Marketing

HOW WE WORK

Not a fully remote role. You'll be in our Gurgaon office on shoot and strategy days — usually 1–2 days a week, more during campaigns. Rest of the week can be from home, with fixed working hours. If you're looking for a flexible side project, this isn't it.

TO APPLY — PLEASE READ THIS PART

Email [email protected]

Include your CV, links to accounts you've handled (and what you did on them), your location and notice period — plus short answers to these two:

- Go to @cariove.official. What one thing would you change in the next 30 days, and why that first?
- Send one reel you shot AND edited yourself. What was the idea, and how did it actually perform?

📌 Social Media Manager & Strategist — Fashion Jewellery Brand (Gurgaon, Hybrid) (India)
🏢 Cariove
📍 India

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