Movate Format JD Senior Analytics Expert:

Experience

5 to 10 Years

Role Overview

We are looking for a Senior Analytics Expert with robust experience in marketing analytics, campaign reporting, dashboarding, paid media analytics, KPI tracking, performance reporting, and data visualization.

The candidate should be able to transform complex marketing and business data into actionable business insights for internal stakeholders and clients.

Key Responsibilities

Analytics & Reporting
Design, develop, and maintain automated dashboards and reports.
Perform campaign-level analysis across paid media channels.
Build end-to-end reporting frameworks covering impressions, clicks, conversions, cost metrics, and attribution.
Ensure data accuracy, consistency, and validation across reporting outputs.

Marketing Performance Analysis
Analyze campaign performance across Google, Meta, LinkedIn, and other digital channels.
Track and monitor key marketing KPIs such as CPA, ROAS, CTR, CVR, CAC, and funnel conversion metrics.
Provide actionable insights to optimize media spend, targeting, creatives, and campaign structure.
Conduct trend analysis, cohort analysis, and comparative performance reviews.

Dashboarding & Data Visualization
Create dashboards using Power BI, Looker Studio, or similar BI tools.




Develop executive and operational reporting dashboards.
Present data through visual, diagrammatic, and pictorial representations.
Convert complex datasets into easy-to-understand business insights.

Stakeholder Management
Collaborate with Marketing, Product, and Leadership teams.
Present findings and recommendations to business stakeholders and clients.
Support business decisions through data-driven insights.
Manage multiple reporting priorities with ownership and accountability.

Mandatory Skills
3 to 5 years of Analytics experience.
Campaign Reporting.
Paid Media Analytics.
Marketing Performance Analysis.
KPI Tracking and Reporting.
Dashboard Development.
Data Visualization.
Solid Analytical and Problem-Solving Skills
.

Required Tools
Looker Studio (Google Data Studio)
Google Analytics 4 (GA4)
Google Ads
Meta Ads Manager
LinkedIn Campaign Manager
Advanced Excel
Google Sheets

Nice to Have
Data Blending and Connectors
Attribution Modeling
Basic SQL

Soft Skills
Solid Communication Skills
Presentation Skills
Stakeholder Management
Problem-Solving Ability
Multi-Tasking Capability
High Ownership and Accountability

📌 Marketing Analytics Lead Bengaluru
🏢 Movate Technologies
📍 Bengaluru