Manage and grow sales for the Food Safety product portfolio (PCR kits, microbiology kits, allergens, extraction, etc.).
Identify, appoint, and manage distributors in all major regions.
Develop and maintain solid relationships with food manufacturers, testing labs, and key customers.
Support regional sales teams to achieve monthly and annual targets.
Plan sales strategies, pricing, and forecasting in coordination with management.
Monitor competitor activity and market trends.
Prepare regular sales reports and performance updates.