Description
Description
Role Summary:
We are looking for a technically robust Senior SEO Associate to own organic and AI search visibility for Rolling Arrays. You will treat the website as a system. This is a hands-on, technically demanding role for someone who has run real site migrations, recovered rankings, and treats structured data, Core Web Vitals, and information architecture as things they personally fix, not just flag.

Key Responsibilities
AI-Aware Content Strategy: Develop and implement content strategies that ensure our digital assets are easily discoverable and accurately interpreted by AI assistants and search engines.
Bridge SEO & AI Indexing: Translate traditional SEO best practices into approaches that align with how large language models (LLMs) index and surface content
Content Structuring: Design and structure content to be AI-friendly conversational, answer-focused, and semantically rich to improve visibility and relevance in AI-generated responses
LLM Optimization: Stay current with how AI models retrieve and prioritize web content,



and apply this knowledge to optimize our content for maximum reach and impact

What you will own
Technical SEO
Own technical SEO health across Rolling Arrays
Implement and validate structured data in Schema
Manage XML sitemaps, robots.txt, hreflang where relevant, and indexing controls.

Answer Engine Optimization (AEO)
Be a guardian for content quality and AEO best practices, continually raising the bar for machine-readable, citation-worthy content and AI answer engine discoverability.
Performing prompt-based research and data analysis (e.g., benchmark testing across AI models) to make the case for projects and their prioritization.
Collaborate with content team to maintain AEO best practices including structured data, schema markup, and content formatting that optimizes for AI retrieval.

Generative Engine Optimization (GEO)
Make Rolling Arrays a source that large language models cite. Optimiz

📌 Senior Seo Associate Mumbai
🏢 Rolling Arrays
📍 Mumbai