Key Responsibilities
* Administer and maintain the Sales Force Automation (SFA) system for daily sales operations.
* Maintain and update customer master data, salesman assignments, territories, product information, pricing, sales targets, and other related master data.
* Monitor daily sales activities, customer visits, sales orders, and other information submitted through the SFA system.
* Check and validate data accuracy and completeness before preparing reports for management.
* Prepare daily, weekly, and monthly sales reports and dashboards, including Sales vs. Target, customer performance, salesman performance, product performance, and other KPIs.
* Support Sales Representatives and Sales Managers in using the SFA system and resolve basic system or data-related issues.
* Coordinate with IT or the SFA system provider for system issues, enhancements, testing, and implementation of recent functions.
* Support User Acceptance Testing (UAT) for system updates and recent SFA features.
* Prepare user guides, working instructions, and training materials for the Sales Team.
* Conduct or coordinate SFA system training for current and existing users.