JOB DESCRIPTION

I. JOB DETAILS

Job Title

Manager (Marketing) – Sales &Marketing;

Reporting Supervisor

Unit Head – Hospital Operations

II. JOB PURPOSE

To demonstrate leadership skills in planning, organizing and executing marketing activities of the Unit.

IV. KEY PERFORMANCE INDICATORS

Core Responsibilities –
Developing a pricing strategy that maximizes profits and market share but considers customer satisfaction
Identifying recent customers.
Supporting sales and lead generation efforts.
Creating promotions with advertising managers.
Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
Compiling lists describing our organization's offerings.
Developing and managing advertising campaigns.
Organizing company conferences, trade shows, and major events.
Building brand awareness and positioning.
Evaluating and maintaining a marketing strategy.
Directing, planning and coordinating marketing efforts.
Communicating the marketing plan.
Developing each marketing campaign from start to finish.




Researching demand for the organization's products and services.
Evaluating competitors.
Handling social media, public relation efforts, and content marketing.

IV. KEY PERFORMANCE INDICATORS

Measurable Deliverables
Experience with creating a marketing campaign, marketing strategy, and marketing plan.
Experience with online marketing, including social media, and content marketing.
Understanding of public relations.

V. JOB REQUIREMENTS

Minimum Qualifications

Bachelor degree or Master degree in marketing, Business administration

Experience

10+ years relevant experience

Technical Skills
SEO and SEM
Social media management

Page Break
Email marketing
Data analytics

Behavioural Skills
Persuasive
Attention to detail
Interpersonal and communication skills
Initiative and adaptability

Language Skills

English & Hindi

VI. KEY INTERACTIONS

Key Internal Contacts

Key External Contacts
Unit Head – Operations
Functional Heads
Finance
OPD & IPD
I.T
ALL Doctors
Advertisement & PR Agencies

📌 Sr Manager Manager Marketing Sales & Marketing Gurugram (India)
🏢 Mhc
📍 India