External

Business objectives
Identify, index and review market potential for waterproofing products in Project Sales (Geography and Key Accounts)
Generate leads through direct project site visits and various stakeholders like Project Sales Officers, Applicators and Dealers
Conduct site inspection based on leads and make proposals including sampling to convert sites
Focus on product mix and ensure product addition in Basic Order

Quantity (BOQ) of the site

Technical Assistance
Provide technical assistance pre and post sales at the project sites related to waterproofing products
Undertake in office sampling for waterproofing products to build customer confidence

Market Development
Identify and engage with set of medium to large waterproofing applicators, consultants etc. for the purpose of market expansion and upgradation
Build long term relationship with the identified set of stakeholders through regular product training and in office assistance.

Brief about products and systems with Specifiers and Consultants to generate business

Training




Identify and train Project Sales Applicators on practical application of waterproofing products at regular intervals
Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators

Market Intelligence
Assist Marketing function in conducting product trials and building inferences on APL product strength vis-à-vis products in the market
Identify non-APL business stakeholders and take measures to convert to

APL account through product demonstration initiatives
Integrate with Research and Technology function for current product development based on feedback of product trends in the market.

Essential
B.E / B. Tech (Civil) from Tier III/IV Engineering institutes;
Other graduation qualifications to be considered only in cases where relevant experience is found suitable
Minimum of 50% marks throughout education without any backlogs
Graduation must be through a full time course

📌 Executive N Sales Engineering Surat
🏢 Asian Paints
📍 Surat