- Develop and execute high-impact campaign strategies, including taglines, scripts, and social media content that resonate with diverse audiences.

- Craft compelling narratives that leverage strong conceptual thinking to tell stories that connect emotionally with viewers.

- Manage and deliver integrated marketing initiatives spanning various platforms to maximize reach and engagement.

- Analyze audience trends and behaviors within the OTT and entertainment sectors to inform creative decisions.

- Curate and present a robust portfolio demonstrating a culturally aware and distinctive writing voice.

- Champion a deep passion for pop culture, storytelling, and the evolving entertainment ecosystem.

Requirements

Strong conceptual thinking and storytelling skills

Ability to write impactful campaigns, taglines, scripts and social content

Experience across integrated / multi-platform campaigns

Understanding of OTT, entertainment and audience behaviour

Robust portfolio and culturally relevant writing voice

Passion for OTT, entertainment, storytelling and pop culture

📌 Require an Associate – Creative Communications (Copy), English Cluster in Mumbai
🏢 TestHiring
📍 Mumbai