About the Role

We are looking for a creative and performance-driven Video Editor to join our in-house Digital Marketing team.

The candidate will be responsible for planning, shooting, editing and producing high-quality, engaging and conversion-focused video content for Meta Ads (Facebook & Instagram), Reels, Stories and other digital marketing platforms.

This is not purely a post-production role. The ideal candidate should understand how video creatives are used for lead generation, identify strong hooks, maintain viewer attention and create multiple variations of the same concept for performance testing.

Key Responsibilities

- Edit high-converting video advertisements for Facebook and Instagram Ads.
- Create engaging Instagram Reels, Facebook Reels, Stories and short-form videos.
- Develop strong opening hooks within the first 2–3 seconds to capture attention.
- Edit talking-head videos, promotional videos, UGC-style videos, testimonials and educational content.
- Add captions, subtitles, motion graphics, transitions, sound effects and background music.
- Create multiple creative variations for A/B testing of hooks, offers, messaging, visuals and CTAs.
- Convert long-form footage into multiple short-form advertising creatives.
- Work closely with the Digital Marketing team to understand campaign objectives and target audiences.
- Create creatives for different stages of the marketing funnel — awareness, engagement, lead generation and retargeting.
- Adapt videos into different formats including 9:16, 1:1 and 4:5.
- Ensure videos meet Meta advertising specifications and maintain professional visual quality.
- Incorporate brand guidelines, disclaimers, offers, CTAs and required compliance messaging.
- Analyse creative performance and use campaign insights to improve future videos.
- Maintain an organized library of raw footage, project files, music, graphics and final creatives.
- Stay updated with current Instagram, Facebook, Reels and short-form video trends.
- Work on multiple campaigns and creatives simultaneously while meeting deadlines.

Video Shooting & Production

- Coordinate with the professional cameraman/camera operator for regular video shoots.
- Participate in pre-production planning, including concepts, scripts, shot lists and creative requirements.
- Ensure appropriate framing, lighting, camera angles and composition during shoots.
- Guide the cameraman on shots required for different advertising concepts.
- Review raw footage and identify the best clips for editing.
- Produce both planned advertising content and quick-turnaround social media content.
- Assist in developing new video concepts based on current advertising trends and campaign performance.

Required Skills





- Strong knowledge of Adobe Premiere Pro and/or DaVinci Resolve.
- Working knowledge of Adobe After Effects is highly preferred.
- Experience with Wondershare Filmora or other video editing tools is an advantage.
- Strong understanding of social media video formats and advertising creatives.
- Good knowledge of typography, pacing, transitions, sound design and visual storytelling.
- Ability to create compelling hooks and maintain audience retention.
- Ability to edit videos specifically for lead generation and paid advertising.
- Understanding of Meta Ads creative requirements.
- Good sense of composition, timing, music selection and visual hierarchy.
- Basic understanding of camera operation and professional video shooting.
- Ability to work independently and take creative ownership.

Tools, Equipment & Resources Provided The company will provide the necessary professional equipment and software required for video production, including:

- Professional Cameraman / Camera Operator support for video shoots.
- Professional DSLR/Mirrorless Camera equipment.
- Professional Gimbal/Stabilizer for smooth and cinematic footage.
- Professional lighting and other shooting accessories as required.
- Licensed subscriptions for professional creative and editing software, including:
- Adobe Premiere Pro
- Adobe After Effects
- Wondershare Filmora
- Other digital creative tools and resources required for producing high-quality advertising content.

The Video Editor will work closely with the professional cameraman and Digital Marketing team to plan, shoot, edit and produce performance-focused video creatives.

Preferred Experience

Candidates with experience in any of the following will be preferred:

- Meta/Facebook advertising agencies
- Performance marketing agencies
- Lead-generation businesses
- Immigration / education / real estate / finance / insurance marketing
- E-commerce advertising
- UGC and direct-response advertising
- Short-form content creation
- Video advertising for international audiences

Candidate Profile The ideal candidate should be:

- Creative but performance-focused
- Comfortable working with deadlines and high-volume creative requirements
- Able to understand marketing objectives rather than simply following editing instructions
- Comfortable producing multiple versions of a creative
- Willing to experiment with new formats, hooks and editing styles
- Detail-oriented and quality-conscious




- Able to receive feedback and quickly implement revisions
- Proactive in suggesting new creative ideas
- Interested in understanding why a creative performs, not just how it looks

Key Performance Expectations The selected candidate will be expected to contribute to:

- Consistent production of fresh advertising creatives.
- Improved video engagement and audience retention.
- Better CTR and lead-generation performance.
- Faster creative testing and iteration.
- Development of new creative concepts based on campaign performance.
- Regular production of Meta Ads and short-form video content.
- Maintaining consistent quality and brand identity across all video content.

Qualifications

- Graduate / Diploma / Certification in Multimedia, Animation, Film, Digital Media or a related field is preferred.
- 2–4 years of relevant professional video editing experience.
- Strong portfolio demonstrating short-form and advertising video work is mandatory.

Portfolio Requirement Candidates must provide a portfolio or examples of their previous work, particularly:

- Facebook/Instagram Ads
- Instagram Reels
- UGC-style videos
- Promotional videos
- Lead-generation advertisements
- Talking-head videos
- Before/after creative variations
- Motion graphics and effects

Candidates without a relevant portfolio may not be considered.

Practical Assessment

Shortlisted candidates may be required to complete a practical video editing assignment.

The candidate may be provided with raw footage and asked to create:

- 1 primary Meta advertisement
- 2 different opening hooks
- 2 CTA variations
- 1 Reel version
- Captions/subtitles
- 9:16 vertical format

The assessment will evaluate editing quality, creativity, hooks, pacing, storytelling, visual appeal and understanding of performance marketing.

What We Offer

- Full-time position within an in-house Digital Marketing team.
- Professional camera and video production equipment.
- Dedicated skilled cameraman/camera operator support.
- Licensed professional video editing software.
- Opportunity to work on international digital marketing campaigns.
- Exposure to Meta Ads and performance marketing.
- Opportunity to experiment with new creative formats and trends.
- Stable long-term career opportunity.
- Collaborative and growth-oriented work environment.

Application Requirement

Candidates should submit

1. Updated Resume/CV
2. Portfolio / Previous Video Work
3. Examples of Meta Ads or Reels created by them
4. Details of editing software they are proficient in
5. Expected Salary
6. Notice Period / Availability

Candidates with strong portfolios and practical experience in performance marketing video production will be given preference.

📌 Performance Video Editor – Meta Ads & Digital Marketing (Delhi)
🏢 Trikuta Global Technologies
📍 Delhi