Company Description Mavericks Landmark is a growing organization focused on helping businesses expand their digital presence and achieve measurable results through performance-driven marketing. The company values data-informed decision-making, creative problem-solving, and a collaborative approach to campaign execution. Team members work closely with clients to understand their goals and translate them into effective online strategies.

Mavericks

Landmark offers opportunities to work with diverse industries while building expertise in social media and digital advertising. The environment encourages continuous learning and professional development for individuals passionate about digital marketing.

Role Description This is a full-time, on-site Meta Ads role based in the Pune Division. The individual will be responsible for planning, setting up, and managing Meta (Facebook and Instagram) advertising campaigns, including audience targeting, budget allocation, and bid strategies. Day-to-day tasks include monitoring campaign performance, analyzing key metrics, optimizing creatives and copy, and implementing A/B tests to improve results.

The role involves collaborating with internal teams to align ad campaigns with brand messaging, landing pages, and overall marketing objectives. The individual will also prepare performance reports, provide insights and recommendations, and stay current with Meta Ads policies, tools,



and best practices.

Qualifications

- Ability to plan, launch, and manage Meta (Facebook and Instagram) ad campaigns, including audience segmentation, budget management, and optimization for performance.
- Robust analytical skills to interpret campaign data, track KPIs, create reports, and make data-driven recommendations for ongoing improvements.
- Experience collaborating with marketing or creative teams on ad copy, visual assets, and landing page alignment to ensure consistent brand messaging.
- Working knowledge of digital marketing concepts, including paid social, conversion tracking, remarketing, and funnel optimization.
- Proficiency with Meta Ads Manager or similar advertising platforms; familiarity with tools such as Google Analytics or other tracking solutions is beneficial.
- Excellent written and verbal communication skills, with the ability to present campaign results and insights clearly to stakeholders.
- Strong organizational and time-management skills, with the ability to manage multiple campaigns and deadlines in an on-site environment.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience in digital advertising.
- Prior experience in performance marketing, social media advertising, or agency-side campaign management is an advantage.

📌 Performance Marketing Executive – Meta Ads & Lead Generation (Pune)
🏢 Mavericks landmark
📍 Pune