Digital Marketing Specialist
Ricavi Media | Remote | Full-Time

About Ricavi Media
Ricavi Media is a Kolkata-based performance marketing agency founded in 2019. We've worked with 250+ brands across 6 countries — spanning cosmetics/D2C, fashion, F&B;, and real estate — helping them grow through performance marketing, social media management, lead generation, and creative strategy.

About the Role
We're looking for a Digital Marketing Specialist who can independently manage social media profiles and run Meta Ads campaigns for our client brands. You'll work directly with our strategy team to plan, execute, and optimize campaigns that drive real business results for our clients.

What You'll Do
Manage and grow social media profiles (Instagram, Facebook, and others) for multiple client brands
Plan, create, and maintain content calendars in coordination with the creative team
Set up, run, and optimize Meta Ads campaigns (Facebook & Instagram) across objectives — awareness, lead generation, conversions, and sales




Monitor campaign performance daily and make data-driven optimizations (budgets, targeting, creatives, bidding)
Track and report key metrics (CPL, CPA, ROAS, CTR, engagement) to internal stakeholders and clients
Stay current with Meta Ads algorithm changes, platform updates, and industry best practices
Collaborate with designers and copywriters to brief and refine ad creatives
Manage multiple client accounts simultaneously while meeting deadlines and performance targets

What We're Looking For
Proven hands-on experience managing social media profiles for brands
Proven experience running and managing Meta Ads campaigns (Ads Manager proficiency required)
Strong understanding of campaign structuring, audience targeting, and budget optimization
Comfortable working with performance data and translating numbers into action
Valuable written communication skills for content, reporting, and client-facing updates
Ability to work independently in a remote setup and manage time acr

📌 Digital Marketing Specialist (India)
🏢 Ricavi Media
📍 India