Company Description Kalai India is a premium handmade art brand that brings original, artist-created paintings to modern homes. Each piece is crafted by skilled artisans from Chikodi, Karnataka, using high-quality materials and traditional techniques that highlight authenticity, rich texture, and enduring beauty. The brand is dedicated to uplifting local artists, celebrating genuine craftsmanship, and offering handcrafted art to individuals who value originality over mass-produced décor. Kalai India focuses on 100% handmade paintings, durable wooden canvases, and contemporary designs suited for contemporary interiors. Its mission is to empower Indian artisans and bring meaningful, handcrafted art into homes across the world.

Role Description The Brand Marketing Intern at Kalai India will support brand and marketing initiatives through day-to-day tasks that strengthen brand awareness and customer engagement. This internship role is on-site in Bengaluru, where the intern will assist in developing brand campaigns, coordinating promotional activities,



and supporting social media and digital marketing efforts. The intern will help gather market insights, prepare marketing collateral, and contribute to storytelling around artisans, products, and brand values. Responsibilities also include collaborating with cross-functional teams such as design and sales, maintaining brand consistency across touchpoints, and participating in events or in-store activities as needed. This role offers hands-on experience in a growing handcrafted art brand and exposure to both creative and commercial aspects of brand marketing.

Qualifications
Ability to apply Brand Strategy and Brand Management skills to support campaigns and brand initiatives.
Strong Communication skills to convey brand stories clearly and engage with customers and internal teams.
Understanding of Branding concepts to maintain visual and verbal consistency across marketing materials.
Basic Sales awareness to support promotional

📌 Brand Marketing Intern (Bengaluru)
🏢 Kalai India
📍 Bengaluru