16 Aug
|
Godrej Group
|
Mumbai
16 Aug
Godrej Group
Mumbai
Job Requirements
About Godrej Industries Group (GIG)
At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our
businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries
www.godrejindustries.com
About Godrej Properties Limited (GPL)
Godrej Properties brings the Godrej Group philosophy of innovation, sustainability, and excellence to the real estate industry. Each Godrej Properties development combines the over 125+year legacy of excellence and trust with a commitment to cutting-edge design, technology, and sustainability.
www.godrejproperties.com
About the Role
We are looking for a dynamic and strategic Brand Manager to lead brand development, positioning, and marketing initiatives for our portfolio targeting NRIs. The ideal candidate will be responsible for driving brand growth, customer engagement, and business value through cutting-edge ATL, BTL, and digital brand initiatives across markets.
This role requires a blend of creativity,
market understanding, business acumen, and execution excellence to enhance brand equity and contribute directly to business growth in international markets.
Key Responsibilities
Develop and execute brand strategies aligned with business goals and international project launches targeting NRIs.
Drive measurable Business Value (BV) through ATL and BTL marketing initiatives across international markets.
Lead brand innovation initiatives to strengthen market positioning and customer engagement across global NRI audiences
Conceptualize and execute innovative campaigns tailored for international markets, cultural preferences, and regional consumer behaviour.
Plan, execute, and optimize integrated campaigns across print, outdoor, radio, events, digital, activations, influencer partnerships, and global media platforms.
Ensure ATL and BTL activities contribute effectively toward lead generation, sales support, custome
📌 Brand Manager (Mumbai)
🏢 Godrej Group
📍 Mumbai