Key Result Areas:
Regional Sales Strategy o Work with NSM on designing zonal strategy considering regional factors,
competitive forces and consumer preferences in a manner that supports
achievement of national business goals
o Ensure cascade of zonal strategy and operational plans down the line for effective
execution and alignment
o Scan the market and its competitive offerings on a periodic basis; report on and
direct basis emerging trends and business opportunities for the unsecured
segment
Profitability Management
- Identify business growth opportunities at a zonal level, drive channel expansion
and new account acquisition strategies to achieve business objectives
o Envisage business growth & cascade targets to implement sales strategies
o Augment the business volumes of Unsecured lending, manage ABG ecosystem,
channel databases and tap them through existing relationships
o Drive relationships with key clients, faster TAT and cross selling initiatives in order
to increase the client base of the zone
o Drive dual focus on sales volume and value (higher yield and margins)



through the
team
o Devise and deploy schemes at strategically timed intervals to bolster sales
volumes/ value in sync with market developments and dynamics
o Analyze and review periodic MIS reports for disbursements, profits, NPAs, channel
expansion, current product launches, new branches, new channel development, etc.,
communicate to NSM as well as down the line, and drive appropriate actions
through the team

Operational Effectiveness
- Drive process efficiencies and faster TATs through strong relationships with
stakeholders across processes and functions, in order to support channel presence
and customer base expansion
o Monitor and report on sales operations and productivity metrics to drive a high-
performance sales culture
o Monitor SLAs, sales efficiencies and RoI of channels
o Encourage the implementation of improved processes and best practices in order
to enhance operational productivity an

📌 Zonal Sales Manager-Unsecured BL (Hyderabad)
🏢 Abacus Consultants
📍 Hyderabad