Role & responsibilities
- E- commerce Ad experience
- knowledge of Meta Ads Manager (Facebook/Instagram), LinkedIn Campaign Manager.
- Proficiency in Google Ads and Microsoft Ads, including keyword research, bidding strategies, and quality score optimization.
- Mastery of KPIs like CAC (Customer Acquisition Cost), ROAS (Return on Ad Spend), CTR (Click-Through Rate), and LTV (Lifetime Value).
Preferred candidate profile
4 to 5 years of experience in Performance Marketing (agency background preferred).