- Location: On-site (Saki Naka, Mumbai)
- Job Type: Full time
- 3 – 5 years (with at least 1 year of team-leading / mentoring experience)

About the Role

The SmartMove2UK is looking for a results-driven SEO Team Lead who can take full ownership of our SEO performance end-to-end. You will be directly responsible for planning, execution, and optimisation of SEO activities, while guiding and mentoring an SEO Assistant and interns. All key outcomes – rankings, traffic, leads, technical health, and implementation of recommendations – will be driven and owned by you.

This role blends hands-on SEO (on-page, off-page, and technical) with strategic thinking and close collaboration with our Social Media & Content Specialist and Ads team.

Key Responsibilities
- Own and execute SEO strategy across on-page, off-page, and technical SEO to grow qualified organic traffic and leads.
- Plan and implement strategies to improve rankings, Domain Authority (DA), and Page Authority (PA) through ethical link-building.
- Take responsibility for high rankings, leads,



and page views on key landing pages and service pages.
- Use SEMrush for keyword research, site audits, competitor analysis, and to implement recommendations (including technical fixes and content opportunities).
- Work on technical SEO: Core Web Vitals, site speed, internal linking, indexation issues, structured data, crawl errors, and overall site hygiene (coordinating with developers where needed).
- Review and improve layouts, landing pages, and content structure for better UX, conversions, and SEO performance.
- Have hands-on experience with Google Ads: align SEO keywords and landing pages with paid campaigns, support ad copy/landing page optimisation, and work with the Ads team on performance insights.
- Delegate and supervise off-page activities (backlink building, directory submissions, outreach support, listings, etc.) to the SEO Assistant and interns, while owning strategy, quality, and final outcomes.
- Lead, guide

📌 SEO Specialist (Mumbai)
🏢 The SmartMove2UK
📍 Mumbai