16 Aug
|
Weekday AI
|
Bengaluru
16 Aug
Weekday AI
Bengaluru
Description
This role is for one of the Weekday's clients
Min Experience: 1+ years
Location: Bengaluru
JobType: full time
We are looking for a Content Marketer to lead and scale our content initiatives, creating compelling stories that educate audiences, build trust, and drive business growth. This role is ideal for someone who is passionate about producing high-quality content that delivers value first while supporting brand awareness, customer engagement, and pipeline generation.
As a Content Marketer, you will own the content strategy end-to-end—from thought leadership and product storytelling to SEO, customer success stories, and marketing campaigns. You will collaborate closely with leadership, product experts, and cross-functional teams to create content that resonates with B2B audiences and supports business objectives.
Requirements
Key Responsibilities
Content Strategy & Planning
- Develop and execute a comprehensive content strategy aligned with marketing and business goals.
- Create content that supports brand awareness, customer education, lead generation,
and pipeline growth.
- Maintain a consistent brand voice and messaging across all marketing channels.
- Build scalable content processes and frameworks to support long-term growth.
Content Creation
- Write, edit, and publish high-quality content, including blogs, case studies, product announcements, newsletters, website copy, thought leadership articles, and sales enablement materials.
- Translate complex product features and industry concepts into engaging, easy-to-understand content.
- Collaborate with subject matter experts and leadership to transform ideas into impactful content.
- Develop customer success stories, playbooks, and educational resources that highlight real business outcomes.
SEO & Organic Growth
- Plan and execute an SEO strategy to improve organic visibility and drive sustainable traffic growth.
- Conduct keyword research and optimize content for search performance without compr
📌 Content Marketer (Bengaluru)
🏢 Weekday AI
📍 Bengaluru