Job Purpose

The position is that of frontline sales personnel who would primarily be
responsible for growth and penetration of waterproofing/flooring/admixture
products in project sales segments in defined geography through lead conversions
and product trainings to various stake holders like applicators, contractors and
thereby achieving overall business objectives

Key Responsibilities

Business objectives

* Identify, index and review market potential for
waterproofing/flooring/admixture products in Project Sales (Geography and Key
Accounts)
* Generate leads through direct project site visits and various stakeholders
like Project Sales Executives, Applicators and Dealers
* Conduct site inspection based on leads and make proposals including sampling
to convert sites
* Focus on product mix and ensure product addition in Basic Order Quantity
(BOQ) of the site

Technical Assistance

* Provide technical assistance pre and post sales at the project sites related
to waterproofing/flooring/admixture
* Undertake in office sampling for waterproofing/flooring/admixture products to




build customer confidence

Market Development

* Identify and engage with set of medium to large product applicators,
consultants etc. for the purpose of market expansion and upgradation
* Build long term relationship with the identified set of stakeholders through
regular product training and on-site assistance
* Brief about products and systems with Specifiers and Consultants to generate
business

Training

* Identify and train Project Sales Applicators on practical application of
waterproofing/flooring/admixture products at regular intervals
* Coordinate with Marketing function to send out collaterals and relevant
training material to the Applicators

Market Intelligence

* Assist Marketing function in conducting product trials and building
inferences on APL product strength vis-à-vis products in the market
* Identify non-APL business stakeholders and take measures to convert to APL
account throu

📌 Sales Engineer (Mumbai)
🏢 Asian Paints
📍 Mumbai