Job Title: Media Buyer

Location: Bhopal (In office)

Experience: 1-2 Years

Job Type: Full-Time

About Us

We are a fast-growing performance marketing agency, focused on delivering data-driven and performance-oriented marketing solutions. We’re looking for a talented Media Buyer/Performance Marketer with 1-2 years of experience to join our team. If you have a proven track record in managing high-budget ad campaigns and are skilled in Google and Meta (Facebook/Instagram) advertising, we want to hear from you

Job Description

As a Media Buyer, you will be responsible for planning, executing, and optimizing high-budget paid advertising campaigns across Google and Meta platforms. The ideal candidate must have experience managing campaigns with budgets ranging from $50K-$100K and will be able to drive measurable growth through performance marketing strategies.

Key Responsibilities

Campaign Strategy: Develop and execute high-budget ad campaigns across Google Ads, Meta Ads (Facebook/Instagram), focusing on ROI and performance.
Budget Management:



Efficiently manage and optimize ad spends ranging from $50K-$100K while ensuring maximum return on investment (ROI).
Performance Analysis: Monitor and analyze the performance of campaigns using various analytics tools, adjusting strategies and bids to meet performance goals.
Ad Optimization: Continuously test and optimize creatives, ad copy, and landing pages to improve key metrics such as CTR, CPC, and conversion rates.
A/B Testing: Implement A/B testing to optimize campaign performance and ensure continuous improvement.
Audience Targeting: Create and refine audience segmentation strategies for precise targeting to maximize campaign impact.
Reporting: Prepare and present performance reports, providing insights and recommendations based on campaign data.
Collaboration: Work closely with the creative and content teams to develop high-converting ad creatives.
Market Research: Stay up-to-date with the latest digital marketing trends

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