Key Responsibilities:

* Instagram Writing: Write engaging and platform-appropriate copy for River's
Instagram presence, including captions, campaign posts, launches, community
stories, and other social content.
* Storytelling & Editorial Support: Assist in developing stories that
showcase River's products, customers, team, and community. Support interviews,
research, transcription, and content development for articles, videos, customer
stories, and other editorial projects.
* Campaign Support: Work closely with brand, marketing, and other teams to
develop copy for digital and print campaigns, launches, and ongoing
communication initiatives.
* Research & Insight Gathering: Stay informed and conduct research about
cultural trends, consumer behaviour, mobility, design, and topics relevant to
River's audience.
* Cross-Functional Projects: Support a wide range of communication needs
across the organisation, including ad hoc writing projects that arise across
teams.



Be comfortable switching between short-form, long-form, editorial,
marketing, and internal communication work as priorities evolve.

Ideal Candidate:

* Up to 2 years of experience in writing, content, communications,
journalism, publishing, advertising, or a related field.
* Robust writing skills with the ability to adapt tone and style across
different formats and audiences.
* Interest in storytelling, culture, design, mobility, and the people behind
the stories.
* Highly curious, organised, and comfortable managing multiple projects
simultaneously.
* Strong attention to detail and commitment to producing polished work.
* Ability to collaborate effectively with creative and cross-functional teams.
* Fluency in one or more Indian languages is a bonus.

📌 Associate Writer (Bengaluru)
🏢 Media
📍 Bengaluru