Responsible for market strategy development & execution, business footprint
expansion, and enhancing execution excellence in Zone. Ensure effective
implementation of HO initiatives at zone level. Collaborate with zone sales team
to plan and execute locally relevant initiatives.

Zone Strategy Development & Execution

* Sales Planning & Review: Support zonal team in effective sales
planning/review incl. scheme planning, price cluster management, product mix
planning, branding support requirement planning & AO-wise target setting
* District/Taluka Action Plan: Plan and execute District/Taluka Action Plan
roadmaps for effective micro-market execution
* Zone Resourcing & Infrastructure Plan: Support zonal team in
structure/manpower planning and depot/hub/office planning
* Channel Expansion & Effectiveness: Support zonal team in planning network
expansion and managing network engagement/productivity

Business Footprint Expansion

* Rural Penetration: Drive rural markets penetration and coverage in Zone –
collaborate with sales team and other stakeholders to track, review and




enable successful execution of rural initiatives in the Zone
* Cement Express: Plan and execute expansion to new catchment areas, ensure
successful continuation and leveraging in existing areas
* New Markets: Develop & implement GTM roadmap for new markets in collaboration
with cross functional teams incl. manpower deployment, depot planning,
network expansion, influencer acquisition, branding support; ensure smooth
stabilisation of new markets
* Current Products: Develop & implement launch and stabilisation plan for new
products in collaboration with cross functional teams

Execution Excellence

* Sales Analytics: Drive improvements in sales analytics for better opportunity
sighting and sharper problem diagnostics
* Market Data: Collaborate with the sales team to establish/enhance process and
resources for capturing market and competition data
* Performance Scorecard: Drive effective utilisation of perf

📌 GTM Zonal SPOC JOB (Gurugram)
🏢 JKCement
📍 Gurugram