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The Senior Partner Alliances Marketing Specialist is a senior subject matter expert, focused on managing and optimizing marketing efforts related to partnerships and alliances.

This role plays a crucial role in collaborating with partner companies to create joint marketing initiatives that drive brand visibility, lead generation, and business growth.

Key responsibilities:
Collaborates with partner companies to develop joint marketing strategies and plans that align with the goals of both the organization and partner company.
Contributes to planning and executes the Alliances Partner Annual and/or multi-year strategic marketing plans supporting the business development agreements between the company and Alliances Partner.
Plans,



coordinates, and executes joint marketing campaigns and demand generation activities that leverage the strengths of both the company and its partners.
Works with relevant teams to create compelling and relevant marketing content, including collateral, whitepapers, webinars, and presentations, that showcase the joint value proposition.
Organizes and participates in joint events, seminars, workshops, and webinars that highlight the combined capabilities of the partnering entities.
Develops strategies for lead generation and customer acquisition by leveraging the reach and customer base of partner companies.
Collaborates with partners to share marketing data and insights, analyse campaign performance, and refine strategies.
Creates and manages marketing collateral, materials, and resources that communicate the value of the partnership to both internal and external stakeholders.
Utilises marketing automatio

📌 Senior Partner Alliances Marketing Specialist (Bengaluru)
🏢 NTT
📍 Bengaluru