Manager - Strategy (Bengaluru)

Manager - Strategy (Bengaluru)

16 Aug
|
PayU
|
Bengaluru

16 Aug

PayU

Bengaluru

Location:
Bangalore

Experience:
3-6 years, with 2+ years in Fintech/lending (preferably Portfolio management)

About the role:
We are looking for Portfolio manager to manager paylater portfolio within Transactional Credit vertical of PayU Finance. This would include management of both in house paylater brand - Lazypay and merchant partnership whitelabel paylater programs. The scope of the role would be:

Driving engagement, spends and portfolio health across these programs

Leading the strategic effort to cross-sell and migrate whitelabled program users to in-house Lazypay paylater

Key responsibilities:
Portfolio Management & Growth

Own engagement, activation and spends metrics across Lazypay BNPL and other whitelabel programs; build cohort, vintage and RFM-style analyses to identify growth and risk pockets

Design and run programs to lift transacting user %, frequency and ticket size – offers, limit management, category unlocks, nudges and lifecycle campaigns

Track program-level P&L; drivers and figure out initiatives to drive profitability

Partner with Risk, Collections,



Product and the merchant-facing teams to balance growth with portfolio quality

Support onboarding of 2–3 new partner programs this year – defining success metrics, monitoring ramp-up, and feeding learnings back into portfolio strategy.

Whitelabel-to-Lazypay Platform Migration

Lead the initiative to bring existing whitelabel users onto the Lazypay platform, leveraging their existing KYC to enable a simplified, high-conversion onboarding flow

Build the customer identification and prioritization logic (dedup, segmentation, propensity to activate) across programs

Design merchant-independent activation strategies

Define and pilot incentive structures (offers, limit bumps, cashback) to drive first transaction on Lazypay post-migration

Build the measurement framework (funnel from eligible base → outreach → install → activation → repeat spends)

What we are looking for

Robust analytical founda

📌 Manager - Strategy (Bengaluru)
🏢 PayU
📍 Bengaluru

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