About the Role
Fintoo is looking for a highly motivated and versatile Marketing Operations & Growth Manager to work directly with the Head of Marketing. This is a high-impact role for someone who enjoys taking ownership, managing multiple marketing initiatives, and contributing to the overall growth of the business.
Apart from leading marketing operations and automation, you will also act as the right hand to the Head of Marketing, assisting with campaign execution, team coordination, performance marketing, corporate partnerships, events, and other strategic initiatives. This role requires someone who can think strategically while being equally comfortable with hands-on execution.
Key Responsibilities
Marketing Operations
• Assist in planning and executing marketing strategies and campaigns.
• Manage marketing calendars, workflows, and project timelines.
• Coordinate with internal teams to ensure timely delivery of campaigns.
• Develop and improve marketing processes and SOPs.
Marketing Automation & CRM
• Manage marketing automation across Email, SMS, WhatsApp,
and push notifications.
• Create customer journeys, automated workflows, audience segmentation, and lead nurturing campaigns.
• Work with the company's internal CRM to improve lead management and customer engagement. • Monitor campaign performance and optimize automation workflows.
Performance Marketing
• Support planning and optimization of Google, Meta, LinkedIn, and other digital advertising campaigns.
• Monitor campaign performance, budgets, conversions, and key marketing metrics.
• Coordinate with internal teams and external agencies for campaign execution.
Analytics & Reporting
• Generate regular marketing performance reports and dashboards.
• Analyze campaign performance, website traffic, lead funnels, and customer acquisition metrics.
• Provide actionable insights to improve marketing effectiveness.
Website & Digital Marketing
• Coordinate website updates, landing pages, tracking
📌 Marketing Operations (Mumbai)
🏢 FINTOO
📍 Mumbai