? Hiring: SEO & AEO Lead (Search + AI Dominance) (Search Engine Optimization Specialist)

? Bengaluru | Full-Time | High Ownership Role

⚠️ Read Before Applying

This role is
not for traditional SEO managers
.

If your experience is limited to basic on-page/off-page execution, this will not be a fit.

We are looking for someone who has
personally driven search dominance in competitive categories
and understands where search is headed —
AI-first discovery, zero-click journeys, and answer engines
.

? The Mission

Own and scale the organic visibility of two of India’s leading franchise platforms:
- FranchiseBazar
- Sparkleminds

Your goal is not “improving rankings.”

? Your goal is to ensure
we show up everywhere a business owner searches
—

Google, Meta ecosystems, and AI platforms like ChatGPT, Gemini, and Perplexity.

? What You’ll Be Responsible For

? Search Dominance (SEO)
- Build and execute a
category-level SEO strategy
, not just keyword plans
- Rank high-intent, competitive keywords across India




- Drive sustained organic traffic that converts into business leads

? AI Visibility (AEO)
- Design and implement
Answer Engine Optimization strategies
- Structure content for
AI retrieval, citations, and zero-click results
- Actively experiment with and adapt to evolving AI search ecosystems

✍️ Content Engine Ownership
- Build a
scalable, high-quality content engine
(not just blogs)
- Identify content gaps competitors haven’t captured
- Ensure every piece of content has a
explicit search + conversion objective

? Team Leadership
- Lead and push a team of writers toward
performance-driven output
- Set benchmarks for quality, speed, and impact
- Work closely with the Digital Marketing Manager for integrated growth

? Performance & Accountability
- Own traffic, rankings, and lead generation from organic channels
- Make decisions backed by data — not assumptions
- Continuously refine strategy based on algorithm and behavior shifts

? Who This Is For

We are looking for s

📌 Search Engine Optimization Specialist (Bengaluru)
🏢 Franchisebazar
📍 Bengaluru