16 Aug
|
Robro Systems Private
|
India
16 Aug
Robro Systems Private
India
Job Title: Marketing & Branding Executive
Department: Business Operations
Location: Indore (In office)
Experience: 0-2+ Years
Company: Robro Systems
Website: www.robrosystems.com
About Robro Systems
Robro Systems is a fast-growing innovator in AI-powered automation and machine vision, specializing in web inspection for technical textiles. Our flagship product, the Kiara Web Inspection System (KWIS), empowers manufacturers with real-time defect detection, reducing waste, improving quality, and enabling data-driven production control.
At Robro, we are driven by Vision, Intelligence, and Control.
Role Overview
The Marketing & Branding Executive will be responsible for all campaigns and marketing activities including digital marketing and content creation, also lead all marketing, branding, and demand-generation initiatives at Robro Systems. This role is ideal for a dynamic leader who can craft and execute data-driven marketing strategies, strengthen our market presence, and fuel business growth in the industrial automation and manufacturing sectors.
The candidate should have a strong background in B2B industrial marketing, excellent leadership skills, and the ability to align marketing with business and sales goals.
Key Responsibilities
Strategy & Leadership
Develop and execute a comprehensive marketing strategy aligned with company vision, product roadmap, and sales objectives.
Build and lead a high-performing marketing team covering digital, brand, and field marketing functions.
Brand & Positioning
Define, enhance, and maintain Robro’s brand identity, ensuring consistent communication across all channels.
Strengthen Robro’s positioning as an industry leader in AI-based inspection and automation solutions.
Demand Generation & Lead Nurturing
Design and implement digital campaigns, SEO/SEM strategies, and content marketing initiatives to drive qualified leads and brand visibility.
Collaborate closely with the sales team to ensure alignment on lead quality, nurturing, a
📌 Marketing & Branding Executive (India)
🏢 Robro Systems Private
📍 India