16 Aug
|
Ethos
|
Bengaluru
About Ethos
Ethos is a leading life insurance technology company on a mission to protect families by democratizing access to life insurance and empowering agents at scale. With its robust three-sided technology platform, Ethos is transforming the life insurance experience for consumers, agents, and carriers alike. Ethos offers instant, accessible products and a seamless online process that requires no medical exams and just a few health questions; it eliminates traditional barriers, making it easier than ever for everyone to protect their families. Ethos is redefining how life insurance is bought, sold, and underwritten.
About The Role
We’re looking for an experienced Senior Marketing Operations Manager to oversee the delivery and analysis of Ethos’ CRM lifecycle campaigns, with an emphasis on email and SMS campaign execution. The ideal candidate is a thought partner for creative use of experimentation, technology, data, and insights to drive campaign efficiency and effectiveness.
You will also play a role in ensuring our Marketing/CRM capabilities are continuously evolving to meet the ongoing needs of the business and our customers. The position will work closely with all parts of the business to execute CRM deployment strategies that move business metrics.
This is a technical role that requires a blend of hands-on execution and longer-term, strategic planning. At Ethos, our offline experiences (email, SMS, direct mail, interactions with insurance agents) are all valuable touchpoints that we consider to be part of the core user experience. We’re looking for someone who is a consumer-first expert in email and SMS deployment strategy with meticulous attention to detail. This role will report into Ethos’ head of Partnership Lifecycle Marketing.
Duties And Responsibilities
- Attend project kick offs and be involved in briefs to architect solutions prior to building
- Clarify, capture, and optimize requirements in order to build ad-hoc and automated communications
📌 Senior Marketing Operations Manager (Bengaluru)
🏢 Ethos
📍 Bengaluru