Job Description
DOJ:

POSITION TITLE: Assistant Manager Digital Marketing

DIVISION / DEPARTMENT: Marketing

NAME:

POSITION SUMMARY - Brief overview of job purpose. (Why does the job exist? What is the main function or overall purpose of the job? What are the key goals?)

The Assistant Manager Digital Marketing at Aludecor will play a crucial role in driving the brand's digital evolution, with a particular focus on leveraging AI and Generative Engine Optimization (GEO) to stay ahead of the curve. This role requires an cutting-edge thinker who can seamlessly blend creative strategies with cutting-edge technology, ensuring that Aludecors digital presence remains dynamic and future-focused.

MAJOR RESPONSIBILITIES
Responsibilities: Identify 4 to 6 major job responsibilities. *Within this section, specify physical requirements, environmental work conditions and any situations where the job requires the handling of sensitive or protected information/materials.*
% of Time Annually: Indicates the amount of time spent annually on each responsibility totaling 100%.
Vital:



Place a in the left column of responsibilities which are *Vital* functions of the position.
*All functions may not be considered VITAL*. A VITAL function is defined as:
1) Job tasks that are fundamental and not marginal, or the reason the position exists is to perform that function, OR
2) The number of employees available to perform that function is limited; OR
3) The function may be so highly specialized that the person in the position is hired for his / her expertise or ability to perform the particular function.

Sl No.Job description 1AI-Driven Digital Strategy Development:
- Develop, implement, and manage AI-enhanced digital marketing strategies that align with Aludecor's business objectives.
- Integrate AI tools to personalize customer experiences, optimize campaigns, and enhance content targeting.

Stay abreast of AI advancements and incorporate AI-driven insights to refine digital marketing initiativ

📌 Digital Marketing Specialist (Kolkata)
🏢 Aludecor Lamination
📍 Kolkata