16 Aug
|
360 Realtors
|
Gurugram
16 Aug
360 Realtors
Gurugram
Performance Marketing Executive – Google Ads & Meta Ads
Location: Gurgaon / Noida / Delhi NCR
Experience: 2+ Years
Employment Type: Full-Time
About The Role
We are looking for a
hands-on Performance Marketing Executive
with proven experience in
Google Ads and Meta Ads
to manage and scale paid marketing campaigns.
This role is strictly for candidates who have
practical experience running paid campaigns, managing ad budgets, generating leads, optimizing CPL/CPA, and improving campaign performance
.
Candidates with only SEO, Social Media, Content Marketing, or General Digital Marketing experience will NOT be considered.
Key Responsibilities
- Plan, launch, manage, and optimize
Google Ads and Meta Ads campaigns
.
- Manage lead-generation campaigns with a robust focus on
quality leads and conversions
.
- Handle daily campaign optimization, including
bidding, targeting, budgets, keywords, audiences, placements, and creatives
.
- Monitor and improve key performance metrics such as
CPL, CPA, CTR, Conversion Rate, ROAS, and Lead Quality
.
- Analyze campaign data and identify opportunities to reduce acquisition costs and improve ROI.
- Perform
A/B testing
of ad copies, creatives, audiences, landing pages, and campaign strategies.
- Set up and monitor conversion tracking, pixels, events, and other campaign tracking systems.
- Work closely with the creative and content teams to develop
high-converting ad creatives and messaging
.
- Monitor the complete lead funnel from
Ad → Landing Page → Lead → Sales/Conversion
.
- Prepare regular campaign performance reports and provide actionable insights.
- Manage and optimize advertising budgets based on campaign performance.
- Continuously test new audiences, keywords, creatives, and campaign strategies to scale results.
Candidates must have hands-on experience in:
- Google Ads – Mandatory
- Meta Ads / Facebook Ads – Mandatory
- Lead Generation Campaigns
- Campaign Budget Management
- Conversion Tracking
- Google Analytics / GA4
📌 Performance Marketing Executive – Google Ads (Gurugram)
🏢 360 Realtors
📍 Gurugram