Rippling has spent the last year building its Employer Brand function from the ground up — establishing foundational programs, cross-functional relationships, and an initial narrative platform. Now we need someone to take it to the next level.
This is a strategic & hands-on role responsible for shaping how Rippling is understood as a place to work. You'll own the Employer Value Proposition, lead a coordinated content and storytelling program across candidate touch points, and serve as the strategic bridge between Marketing, Talent Acquisition, and Communications. Rippling is scaling fast, hiring aggressively across engineering, GTM, and business roles, and EB has a direct line to hiring outcomes.
What you'll own
Recruiting Enablement (Short-Term Wins)
Content: Assess the current inventory of available recruitment assets, identify gaps, and lead the creation of current collateral.
Recruiter Playbook: Optimize and design the deployment of marketing assets across every function within the recruiting organization.
Live Events:
Plan and execute technical recruiting events and meetups to build a robust candidate pipeline.
New Media : Leverage social channels, podcasts to articulate and cement Rippling as a great place to work.
Employer Branding at Scale (Long-Term, Strategic Impact)
Champion Rippling’s EVP: Collaborate with internal stakeholders to define and articulate Rippling’s Employee Value Proposition, tailored to distinct candidate pools across R&D; and GTM talent.
Create Compelling Content: Produce and share impactful employer brand moments both internally and externally. Cultivate organic engagement and employee pride to foster a consistently positive brand sentiment.
Asset Management: Develop and manage a library of videos, blogs, and social media assets that showcase our technical challenges, innovative culture, and unique story.
Global Footprint: Build and implement targeted campaigns designed to engage diverse audiences
Foster Stakeholder Relationships: Work cl