Provide advanced analytics support for the EMEA Sector in the Insights Services Center; a part of the broader Global Business Services function in Hyderabad, India.
This role will help to enable accelerated growth for PepsiCo by developing custom descriptive analytics approaches for EMEA to drive deeper understanding of business performance drivers both at the National / Regional / State /City level.
Primary responsibilities include developing/enhancing statistical models to address key business questions associated with Growth Driver Modeling, Pricing, Assortment, Market Structure, Innovation Forecasting, and Category Growth Forecasts, Portfolio growth model, Ambition related assignments for the key markets of EMEA. Additionally, this role will also support the consumer insight team by collating learnings from a variety of sources, to help inform the development of future insights strategies for various brands with in Bevareages / Snacks .
The role will have short-term responsibilities for knowledge transfer from the Vendors and effectively establishing business process and communication methods with teams they support; both are crucial requirements to enabling the organization to deliver answers to on-going business questions
Responsibilities
Functional Responsibilities:
- Support delivery of descriptive and predictive analytics as defined by the SLA (Service Level Agreement) within the EMEA Business Service Service Center
- Execute deep descriptive analytics of business performance and drivers to supplement standard reporting and inform data-driven decisions
- Identify, assess, and visualize key market share drivers for EMEA Categories, as a growth catalyst to prioritize and enable brand planning across portfolio
- Support EMEA region’s annual SKU optimization process for the portfolio; analyzing impact by channel, customers and region as needed based on HQ delivered recommendations & targets
- Advise and share Advanced Analytics models and best pr