Key Responsibilities
* Build and deploy A/B, MVT, and personalization campaigns using Adobe Target
(VEC and Form-based).
* Configure experience targeting and audience-based experiments, including
offers and experiences.
* Partner with analytics, marketing, and UX teams to shape test hypotheses,
variants, and success metrics.
* Convert business requirements into well-structured Target activities with
clear implementation logic.
* Debug and resolve issues across web, mobile web, and app environments,
ensuring stable experiment delivery.
* Ensure seamless measurement and data capture integration with analytics and
tag management ecosystems.
* Maintain strong QA standards, documentation, and release discipline across
multiple concurrent experiments.
* Manage Target implementation using web sdk and capable of troubleshooting
live target issues.
Must-Have Qualifications
* 7+ years of hands-on Adobe Target experience (VEC + Form-based).
* Strong front-end skills: JavaScript, HTML, CSS (custom experience
development).
* Experience with at least one tag management system (e.g., Adobe Launch,
Tealium, GTM).
* Solid understanding of experimentation concepts: A/B, MVT, personalization,
audiences, and reporting.
* Comfortable working in a client-facing, quick-paced environment managing
multiple tests.
Nice-to-Have Qualifications
* Exposure to broader digital analytics and experience platforms within Adobe’s
ecosystem.
* Experience supporting US/EU clients in digital marketing, ecommerce, or BFSI
domains.
* Familiarity with performance and debugging tools (e.g., browser developer
tools, network debugging).
📌 Process Manager (Pune)
🏢 eClerx
📍 Pune