Role & responsibilities

JOB ROLE

Business Development Manager Cables & Wires (West & South)

JOB PURPOSE

- Drive new business acquisition across target sectors, including Infrastructure, Real Estate, Renewable Energy (Solar/Wind), Utilities, Manufacturing, and Data Centers.
- Establish and grow strategic relationships with EPC Contractors, OEM Manufacturers, Panel Builders, Government Bodies, and Institutional Buyers.
- Manage the full sales cycle from lead generation, product presentation, and commercial negotiations to final deal execution and payment terms.
- Channel Partner N/W Establishment.

KEY RESPONSIBILITIES

- Revenue Generated: Total value of new business deals closed vs. annual quota.
- Pipeline Value: Total value of active qualified leads in the sales funnel.
- Specification Approvals: Number of consultant approvals/specifications secured for the brand.
- Client Acquisition: Number of recent key accounts (EPCs, OEMs, Distributors) onboarded.
- Identify upcoming greenfield/brownfield projects and maintain an active national/regional opportunity pipeline.
- Track sales funnel metrics, update customer activity in CRM software, and maintain accurate revenue forecasting.

EDUCATIONAL QUALIFICATIONS

B.E/ B.Tech (Electrical), preferably MBA/ PGDM (Marketing)

WORK EXPERIENCE

8 -10 years of proven B2B sales/business development experience in the Wire & Cable or Electrical Capital Equipment industry in n Technical Sales / PreSales / Business Development

MARKET INTELLIGENCE

Monitor competitor activities, product launches,



pricing trends, and regulatory changes in the electrical cable sector.

Identify emerging cable categories (e.g., EHV/HT cables, Solar PV cables, Fire-Resistant LSZH cables, Special Industrial Wires) to capitalize on market demand.

PREFERRED/ ADDITIONAL REQUIREMENT

Technical Knowledge: Deep understanding of cable specifications (LV, MV, HV, EHV, Control/Instrumentation, Solar, Fire-Resistant, etc.) and industry standards (IEC, UL, IEEE, IS).

Network: Established network of contacts among MEP consultants, EPC contractors, and key industrial decision-makers.

Soft Skills: Excellent negotiation, relationship-building, and communication skills. Strong presentation capabilities.

Tools: Proficiency in CRM platforms (e.g., Salesforce, Zoho), MS Excel, and presentation tools.

INTERNAL / EXTERNAL INTERFACE

- Sales & KAM team
- Product Managers
- Tendering
- Supply Chain
- Decision makers in govt. segment/large EPC contractors/ Sub Contractor, MEP Consultant.
- Channel Partners

FUNCTIONAL COMPETENCIES

- Identify upcoming greenfield/brownfield projects and maintain an active national/regional opportunity pipeline.
- Track sales funnel metrics, update customer activity in CRM software, and maintain accurate revenue forecasting.Client Relationship Management
- Market & Competitor Analysis
- Fluent in MS Office

BEHAVIORAL COMPETENCIES

- Think Beyond
- Put Customers First
- Collaborate to Win
- Develop Talent
- Be the Best
- Be Agile

📌 Business Development Manager (New Delhi)
🏢 Bajaj Electricals
📍 New Delhi